SFW aesthetic blog and thoughtpieces. Yumekawaii, Menhera, Aikatsu, Animal Crossing, etc. I'm an artist for HoshiCandy and occassional writer for fymenhera.
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Going medical is the best option for beginners that don’t grasp the
whole concept fully yet. Making a neutral outfit suitable, with only
using accessories and printed thigh highs, is probably the hardest.
Over the copyright disputes resulting from Ezakiโs trademark of the term โYamikawaiiโ, this was born as alternative.
(togetter.com)
fymenhera
If you didn’t follow the drama, Ezaki Bisuko did trademark the term Yamikawaii and has been filling copyright claims on commercial use of the term ever since, killing the whole movement in Japan.
(pronounced ‘mare’ like the end of 'nightmare’ in English, めあかわいい) Short for 'Nightmare kawaii’. It’s intended as a counterpart to Yumekawaii ('dreamy kawaii’) and is kinda pastel-goth-kawaii with some vaporwave thrown in, but is very loose and free with the colours and motifs you wish to use to express it. The aesthetic has been described by some people as “having a nightmare, but it’s a cute nightmare”. Additionally it seems to focus more on black+pastel colours that are not pink “because pink was overused previously”.
It has been created by the Japanese community to replace 'yamikawaii’ so that it is a word free from Ezaki trademarks and drama. Also in the hopes of less stigma towards the menhera/'sick’ community by not using the word 'sick’ (yami) itself. The community brainstormed ideas for a replacement term and settled on Marekawaii.
Also note that it does not particularly use medical motifs, and there is a suggested new term for a focus on the medical motifs for people who really liked that: Medikawaii (めでぃかわいい)
Menhera = Creating artwork that vents your mental suffering and then wearing it as clothing to literally “wear your heart on your sleeve”. Intention is to create conversations about taboo topics around mental heatlh. Topics can cover suicide, sexuality, bullying, eating disorders, etc, which can all be unrelated to medical or hospitals. Adding medicine, a blood bag, or nurse uniform motifs, etc, to an outfit will *not* make it menhera, unless it’s specifically being done to express one’s suffering wrt that stuff (for example, you spend a lot of time in hospitals and are afraid of nurses so you make a coord centred around that).
It’s an activist movement and not an aesthetic, so meaning and intent behind menhera is extremely important. There is a Japanese style called “Yami Kawaii” which covers ‘cuteness turned sick/dark’ aesthetics including medcore, hospitalcore, and a menhera-looking aesthetic without serious meaning.
You have to consider that “style” doesn’t exclusively refer to “fashion”, which is the reason why some articles may make it seem like if one was the substyle of the other. As you can guess by translation, Yamikawaii (Sickly Cute) is as much of an adjective as kawaii itself and when you read about Yamikawaii as style, you have to read “style” in the sense of “aesthetic”.
To make it simple: When it comes to japanese fashion, it’s a term that describes every outfit that features items that combine kawaii with sickness in a dark way and thus it can be applied to any fashion. For Menhera, both Yamikawaii and Yumekawaii also kind of function as categories, similar to Lolita’s Gothic Lolita and Sweet Lolita, with being either mostly dark (Yami) or pastel (Yume).
jisatsunekostuff
Menhera is not the name of the fashion or the style is the name of a manga that is one of the icons of the Yamikawaii culture. Menhera Chan is a important part of the culture but is not the culture it self.
I just want to make sure that people in the comunity is using the right terms, if i’m wrong about something please tellme, i will apriciate
Menhera is a word from Japanese site 2ch in 2001. It meants “Mental Healther” and it is the name for members of a community for venting and supporting each others’ mental health. After some time it developed into a culture that included music, vent art, and eventually the vent art was printed onto clothing to create fashion.
Menhera-chan was named after ‘Menhera’ culture, along with the other characters in the manga (“Subculture” and “Yumekawaii”). There are even manga with “menhera” in the title that were published years before Ezaki’s Menhera-chan existed.
“Yamikawaii” was a word that Ezaki (the creator of the Menhera-chan manga) decided to use and promote as a more socially acceptable version of ‘menhera’. (Mental illness is taboo in Japan, so the word ‘menhera’ is also looked down on.) By his definition yamikawaii is “kawaii + illness”.
I know you were trying to be helpful, but we’ve spent years now trying to correct misinformation and it’s so tiring honestly, I wish people would stop telling misinformation about menhera as if it were fact.
Do you know what happened to fymenhera? (Hope Iโm not bothering you btw)
I’ve been out all day (and still am) but I’ve just heard about this from the other fym mods. This was not intentional by us, we did not delete, so it has been deleted by tumblr itself (due to being reported, maybe?)
Mods are working to get it back, but don’t know how long that will take.
Really otherwise don’t know why this has happened, sorry!
Does anyone know how to actually see what posts have been flagged? I keep seeing people talking about “lots of my posts were flagged” etc but I don’t know how to check that for mine.
Anyway, I’m not quitting tumblr per se but we’ll see if there’s even going to be anything left to quit after after December 17th lol It seems as good a reason as any to try and become more active somewhere else.
If you’re interested in following me / staying in touch / seeing where I end up, here are the links:
I need a new platform for sharing aesthetic posts, as is the purpose of this blog. Perhaps I will be making a new twitter for that, but for now follow one of the above, and you will be kept informed.
Does anyone know how to actually see what posts have been flagged? I keep seeing people talking about “lots of my posts were flagged” etc but I don’t know how to check that for mine.
Anyway, I’m not quitting tumblr per se but we’ll see if there’s even going to be anything left to quit after after December 17th lol It seems as good a reason as any to try and become more active somewhere else.
If you’re interested in following me / staying in touch / seeing where I end up, here are the links:
I need a new platform for sharing aesthetic posts, as is the purpose of this blog. Perhaps I will be making a new twitter for that, but for now follow one of the above, and you will be kept informed.
“I need to loose weight before I can wear cute clothes” “If I was pretty I would wear cute clothes” “I am too old to wear cute clothes” … A lot of that is to be heard daily but by wearing something you love, you will radiate an aura of happiness which itself is something cute so don’t let anything prevent you from wearing what you like NOW, someday it might be too late.